Test # 83
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1300 questions in 130 tests. Each test contains 10 questions.
Idiom of the Day
rob Peter to pay Paul
to take something from one person or thing to pay another
When the government began to take money from the education system to pay for the medical system it was like robbing Peter to pay Paul.
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Tips to success in Online Business
Understand the buyers journey
In the past we had many different lead offers using only discounts; everything from 20% off to buy one get one free. Take a minute to understand your potential customers decision chain, and whats most important to them. Once you do that, you can match the right offer. We now offer a free trial of our product to get leads to the top of the funnel. Then we try and educate them about the value of language learning, and throw in a tasty offer offer from time to time. With this multi staged approach, were beginning to see much higher conversion rates and lower CPA.